Saturday, May 23, 2009
Systemax relaunches Circuit City's website, this time with feeling
After shelling out some $6.5 million, you had to know that Systemax planned on doing something with Circuit City's trademarks and internet domain names. As of today, CircuitCity.com is back and better than ever, carrying on the legacy of a name that became synonymous with overpriced consumer electronics for nearly six decades. Of course, this doesn't mean that any Circuit City retail stores will be re-opening, but at least the brand is living on in the world wide web. The wonders of the internet: I Can Has Cheezburger?, Twitter and the continuation of an icon that would otherwise be six feet underground.
Source: Misc. Gadgets
Source: Misc. Gadgets
Labels: bankrupt, bankruptcy, brand, circuit city, CircuitCity, economy, launch, marketing, online, relaunch, retail, sales, Systemax, tiger direct, TigerDirect, website
¶ 9:45 PM